BEACON

Unify your commerce analytics and operations

Beacon connects data across your entire commerce business, providing end-to-end performance insights that fuel profitable growth.

TRUSTED BY THOUSANDS OF LEADING BRANDS

KEY FEATURES

Why brand leaders choose Beacon for retail analytics

MULTI-RETAILER

Unify retail analytics in every market

Covering the largest retailers in 26 countries, Beacon allows you to track your sales, advertising, and marketing activities across every retailer in your portfolio. From marketing performance to operations, the platform is designed to help you scale profitably by providing visibility into every product and retailer.

TRAFFIC SOURCES

Monitor the traffic sources of every product

Easily view the flow of new customers and traffic sources across organic, paid, and other marketing channels. Evaluate both the traffic and sales impact of each source.

Organic traffic

Gain insight into high-value SEO terms and phrases that can drive growth for your brand.

Paid traffic

Access advertising analytics that display the incremental sales impact of every campaign.

External traffic

Measure the traffic volumes and sales from external sites and display campaigns.

Shopper

Access the key search volumes of every customer that views and buys your products.

SALES & PROFITABILITY

Access advanced sales and profitability analytics

From marketing performance to operations, Beacon is designed to help you scale profitably by providing visibility into every product and retailer.

Sales analytics

Unify all sales and marketing metrics into a single, harmonized view.

Profitability metrics

Automatically track margins on every product to provide deep understanding of profitability and ROI with each retail partner.

MARKETING ANALYTICS

Measure reviews, content, promotions & more

Benchmark the performance of your marketing activities and pinpoint the net sales impact driven by every program.

Ratings

Access all customer ratings and reviews in a structured analytics platform.

Content

Benchmark and improve the performance of your content and catalog programs.

Compliance

Identify non-compliant product and content across retailers with real-time alerts.

Promotions

Track prices, promotions, and measure the elasticity impact on your retail sales.

Upgrade your operations

Beacon equips you with a full suite of capabilities to reduce fees and shortages to boost your financial performance.

Fee transparency

View details of your fees, from the brand level down to the individual dispute.

Dispute analytics

Access dispute analytics and transaction details in real time.

Root cause attribution

Eliminate defects causing downstream inefficiencies in supply chain.

Expand margins

Recouped fees and chargeback savings positively impact profitability.

Improve forecasting

Bridge blind spots between forecasting and retailer buying patterns.

Proactive alarms

Prevent out-of-stocks from occurring by receiving real-time operational alerts.

Reduce labor cost

Eliminate thousands of annual hours spent analyzing and managing disputes.

Scalability

Meet the immediate needs of your brand today and scale for the future.

End-to-end

Access advanced data, tools, and services across all operational needs.

Want to learn more?

Sign up for a demo and a member of our team will connect with you.