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By Kelly Stephenson // March 13, 2019
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QUICK READS
New Amazon seller bidding tools
Amazon launched new automated bid optimization tools for Sponsored Product campaigns.
Amazon 'new-to-brand' reporting
Amazon can now tell advertisers if ad-attributed sales are from new or existing customers.
Exploring Amazon's ascendancy
The New York Times reports on the connected data powering Amazon Advertising's appeal.
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