Improve SEO

Outrank competitors with AI-powered organic search optimization

01
Interests and search behavior
Measure all keyword-level searches and your brand’s share of voice across every retailer.
Every search query is a signal of consumer intent. This data set transforms these signals into actionable intelligence that can redefine your retail marketing. Access granular, keyword-level visibility into search volumes across the largest retail ecosystems, including Amazon, Walmart, Target, Best Buy, and beyond.

Brands can track branded and unbranded search patterns, benchmark their share of voice, and uncover the fastest-growing topics shaping demand in their categories.

See precisely how shoppers are discovering products—and how your visibility stacks up against the competition.

These insights power more informed decisions across your marketing funnel. Whether you’re refining retail media targeting, optimizing keyword bids, or strengthening organic search strategies, this module helps you prioritize investments with clarity and confidence.
02
Organic & SEO targeting
Pinpoint exactly how customers find and choose your products.
The organic targeting module gives your brand the tools to transform SEO insights into real, measurable advantage. For the first time, you can see exactly how shoppers discover your products—across every major retailer, every keyword, and every digital shelf placement.

With enterprise-grade visibility, you’ll uncover which search queries are driving discovery, engagement, and conversions at both a high-level and SKU-specific view. Every insight is captured in a unified intelligence layer that bridges organic traffic data and competitive performance benchmarks.

Quickly pinpoint the most valuable keywords to target, understand how your content stacks up against competitors, and identify emerging opportunities to expand your reach. Whether you’re optimizing product pages on Amazon or driving growth across Walmart and other marketplaces, this module equips you with the clarity to act decisively.
03
Organic creative
Build search-optimized creative tailored to every audience.
The organic and SEO creative module revolutionizes how brands build the content that fuels search success. In just moments, your team can generate high-quality product titles, images, and marketing copy that align seamlessly with your brand guidelines—without compromising creativity or consistency.

Harness the power of AI that understands not only your brand voice but also the nuanced preferences of your target shoppers. From demographics and interests to purchase behaviors and beliefs, every asset is informed by rich audience insights, ensuring content resonates at every step of the journey.

Whether you’re optimizing product listings for Amazon, Walmart, Target, or any major marketplace, this capability empowers you to produce compelling creative that stands out in crowded search results and drives more clicks and conversions.
04
Organic & SEO research
Validate your search content with real shopper insights and feedback.
Your organic success depends on getting every detail right—from the first headline to the final image. The organic & SEO research module gives your team the capabilities to make data-backed decisions about which creative assets will perform best in real-world search environments by generating the highest click-through rates and organic traffic.

Quickly test alternative product titles, hero images, bullet points, and layouts with verified shoppers actively searching for products like yours on Amazon, Target, Walmart, and other major marketplaces. Each survey captures authentic feedback on what draws attention, builds trust, and motivates clicks.

Whether you’re refining a single listing or planning a category-wide refresh, you’ll have clear evidence to prioritize the most effective creative.
05
Organic & SEO campaigns
Unlock organic growth with AI-powered content that ranks and converts.
This suite of capabilities enables your brand to win the digital shelf by transforming raw search intelligence into high-performing product content. Our platform analyzes more than 300 billion annual consumer searches and organic ranking data to pinpoint the precise keywords your shoppers use to discover products like yours across retailers.

The system automatically generates keyword-infused headlines, bullet points, and product detail pages tailored to every item in your catalog. Every asset is crafted to stay true to your unique brand voice and guidelines. The result is search-optimized content that earns higher placements, attracts more clicks, and drives measurable lifts in traffic and conversion—without requiring weeks of manual work.
06
Content generation
Deploy AI to create content that drives SEO and conversion, while maintaining your brand voice.
Beacon brings automation and intelligence to retail content creation. By analyzing consumer search trends, organic traffic patterns, and competitor benchmarks, Beacon’s AI generates product pages that align with brand voice and meet every retailer’s technical requirements.

Each listing is tailored to drive visibility, relevance, and SEO performance across channels like Amazon and Walmart. With Beacon, you can rapidly scale new content, refresh aging pages, and optimize discoverability.
Each piece of content is built to meet retailer specifications, enhance visibility, and improve conversion. With Beacon, brands can rapidly respond to evolving trends and outperform competitors without sacrificing content quality or control.
07
Organic traffic forecasting
Plan your SEO roadmap with data-backed forecasts and scenarios.
Organic traffic forecasting gives brands unprecedented visibility into the future performance of their SEO efforts—52 weeks ahead.

With this powerful capability, you can see the projected traffic, clicks, and attributable sales each product will generate from organic search across every major retailer. No more guessing whether your SEO programs are moving the needle; you’ll have a clear, data-backed view of what’s working and what’s not.

Scenario planning tools let you model how changes to product content, keyword targeting, and optimization strategies will impact performance over time. Instantly visualize the revenue potential of each strategy and make confident decisions about where to invest resources for the highest return.

By combining predictive analytics with granular attribution, your team can align priorities, justify budgets, and focus efforts on the content that drives measurable, long-term growth. Finally, you’ll have the clarity to transform SEO into a reliable, forecastable engine of brand success.
08
Organic traffic analytics
Turn keyword insights into clear action across your catalog.
Organic traffic analytics puts precise, actionable keyword intelligence at your fingertips—so you can see exactly what’s driving results across your entire product portfolio.

This advanced capability reveals which search queries are accelerating or declining in volume, highlighting the keywords that propel discovery, clicks, and conversions on Amazon, Walmart, Target, and other major marketplaces.

Whether you’re tracking hundreds of SKUs or thousands, you’ll gain a clear view into the signals that matter most.

Competitive benchmarking makes it easy to see how your organic traffic stacks up against every major brand in your category. Instantly identify which terms your competitors are capturing—and where you have the strongest potential to outrank them and win share.
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